In 'Designing Obama', Scott Thomas reveals the intricate design strategies that played a pivotal role in shaping Barack Obama's historic presidential campaigns. Through a blend of personal anecdotes and professional insights, Thomas uncovers how design can influence public perception and political messaging. Readers are taken behind the scenes of groundbreaking digital initiatives that energized a generation of voters. This book not only showcases the transformative power of design but also invites readers to rethink the intersection of creativity and politics. What can the artistry behind a campaign teach us about the future of communication and persuasion?
By Scott Thomas
Published: 2010
"In the landscape of modern politics, design is not just a tool for aesthetics; it's a bridge that connects the electorate with vision, innovation, and hope."
Scott Thomas is a renowned author known for his compelling and atmospheric storytelling. He is the author of notable works such as the acclaimed novel "Kill Creek," which combines elements of horror and psychological thriller, and "The Last House on Needless Street," which has been widely praised for its intricate plot and deep character development. Scott's writing style is characterized by his ability to weave tension and emotion seamlessly, often exploring themes of darkness and resilience in human nature. His work has garnered a dedicated readership and critical acclaim, solidifying his place in contemporary literature.
Key information about the book.
Support local bookstores: BookShop gives a portion of each sale to independent bookshops!
Raising Boys by Design delves into the transformative power of combining science and faith in shaping the lives of boys. Authors Greg and Michael Bailey explore how biological and spiritual insights can guide parents in fostering resilience, purpose, and emotional intelligence in their sons. This engaging guide provides practical strategies for navigating the complexities of boyhood in today’s world. As readers journey through unique case studies and actionable advice, they’ll uncover the keys to nurturing not just strong boys, but compassionate men. Are you ready to unlock the potential within your son and redefine what it means to raise boys today?
In 'Addiction by Design', Natasha Dow Schüll explores the fascinating intersection of technology, gambling, and human psychology. She reveals how modern gaming machines are meticulously engineered to foster addictive behaviors, drawing players into a relentless cycle of engagement. Through immersive narratives and compelling case studies, Schüll raises critical questions about free will and the seductive nature of design in our digital age. This thought-provoking investigation challenges readers to consider the impact of technology on their lives and society at large. Dive into this eye-opening journey to understand the dark artistry behind the designs that capture us.
In 'Identity Designed,' David Airey takes readers on a captivating journey through the art and science of branding. This visually stunning book showcases a rich collection of global identities, revealing the strategies behind their creation. Airey delves into the psychological impact of design, urging readers to think deeply about how branding shapes perceptions. With insightful case studies and expert commentary, it sparks curiosity about the essence of identity in modern culture. Perfect for designers and entrepreneurs alike, this book invites you to explore the power of visual storytelling in building a brand.
Dive into the art and science of typography with 'Designing with Type, 5th Edition'. This essential guide unravels the intricacies of typefaces, spacing, and layout, empowering designers to elevate their work. Through a rich blend of practical insights and illustrative examples, Craig and Scala reveal how type influences design perception. Whether you’re a novice or a seasoned professional, this book opens your eyes to the transformative power of typography. Discover how to shape your visual communication and captivate your audience with every word.
In 'The Design of Everyday Things', Don Norman reveals the hidden principles behind effective design that shapes our everyday interactions. He explores the psychological underpinnings of how we perceive and interact with objects, highlighting the importance of usability and user-centered design. Through captivating examples, Norman illustrates how poor design can lead to frustration, while thoughtful design enhances our experience. This book challenges readers to rethink the functionality of everyday items, making them consider the design choices behind the objects they encounter. Ultimately, it invites us to demand better designs that cater to our needs, making the mundane extraordinary.
In '100 Things Every Designer Needs to Know about People,' Susan Weinschenk unveils essential psychological principles that can enhance design effectiveness. With insights drawn from cognitive science, the book explores how people perceive, interact with, and make decisions about design. From the nuances of color perception to the importance of empathy in user experience, Weinschenk offers practical strategies for designers. Each principle is supported by fascinating research, making the content both informative and engaging. This enlightening guide equips designers to create more intuitive and user-friendly experiences, sparking curiosity about the intersection of psychology and design.
No summary available
In 'Gamification by Design', the authors explore the art and science of integrating game mechanics into non-game contexts to enhance user engagement and motivation. They uncover the psychology behind what makes games addictive and how these principles can be applied to real-world scenarios. Through practical case studies and actionable frameworks, the book reveals how gamification can be a catalyst for innovation and user loyalty. Are you ready to unlock the secrets of game mechanics and transform your projects? Dive into this insightful read to discover how to design experiences that captivate and retain users!
Showing 8 of 30 similar books

Michael Pollan is a renowned American author and journalist, celebrated for his insightful explorations of food, agriculture, and human culture. His groundbreaking book, "The Omnivore's Dilemma," published in 2006, critically examines the complexities of the modern food industry and has become a seminal work in food studies. Pollan's engaging narrative style and thorough research have earned him a place on The New York Times Best Seller list multiple times. In addition to his literary contributions, he is also a professor of journalism at the University of California, Berkeley. Pollan's work continues to influence public discourse on sustainable eating and the ethical implications of food choices.

Shane Parrish is a renowned author and the founder of Farnam Street, a popular blog dedicated to personal development and decision-making. His insightful writings delve into mental models, critical thinking, and learning strategies, earning him a significant following among intellectuals and professionals alike. Parrish's work emphasizes the importance of continuous learning and thinking differently to achieve success. He is also the host of "The Knowledge Project" podcast, where he interviews leading thinkers to uncover their wisdom. His contributions have made a substantial impact on how readers approach problem-solving and personal growth.

Melanie Perkins is an Australian technology entrepreneur and the co-founder and CEO of Canva, an online design and publishing tool that has revolutionized the graphic design industry. Born in Perth, Australia, she launched Canva in 2013 with the aim of making design accessible to everyone, regardless of their skill level. Under her leadership, Canva has grown to serve millions of users worldwide and has reached a multi-billion-dollar valuation. Perkins' innovative approach and dedication to user-friendly design have earned her recognition as one of the most influential women in technology. Beyond her entrepreneurial success, she is also a passionate advocate for diversity and inclusion in the tech industry.

Bret Victor is a renowned American interface designer and computer scientist celebrated for his innovative contributions to interactive design and human-computer interaction. He is best known for creating dynamic, explorable explanations, which have significantly influenced the way educational content is presented and understood. Victor's seminal work, "Inventing on Principle," advocates for the integration of immediate feedback in creative processes, inspiring a new wave of interactive programming environments. As a former member of the Apple Human Interface team, he played a pivotal role in shaping modern user interfaces. Through his organization, Dynamicland, Victor continues to explore and expand the boundaries of immersive, collaborative computing environments.

Ran Segall is an Israeli designer, YouTuber, and entrepreneur, known for his work in freelance web design and his popular YouTube channel, Flux Academy. Segall provides design tutorials, business advice, and insights for freelancers, helping designers improve their craft and grow their businesses. He has built a successful online platform through his transparent and practical approach to design education. Segall also runs Flux Academy, where he teaches web design and freelancing strategies to aspiring designers around the world. His approachable style and expertise have made him a trusted resource in the design community.

Audrey Gelman is an American entrepreneur and writer, best known as the co-founder and former CEO of The Wing, a network of co-working spaces and social clubs designed for women. She has been recognized for her innovative approach to creating supportive environments for professional women, significantly impacting feminist discourse and workplace equality. Gelman has also contributed thought-provoking essays to prominent publications such as The New York Times and The New Yorker, where she discusses gender, politics, and culture. Her leadership at The Wing has been celebrated for fostering community and collaboration among women. Additionally, Gelman's influence extends to the political sphere, having previously worked as a press aide on several high-profile campaigns.

Patrick Collison is an Irish entrepreneur and co-founder of Stripe, a global technology company that enables businesses to accept online payments. Along with his brother John, Patrick has transformed Stripe into one of the most valuable private tech companies in the world. Stripe’s innovative approach to online payments has made it a key player in the financial technology space. Collison is known for his deep interest in science, technology, and policy, often engaging in conversations about innovation, progress, and how to improve societal outcomes. He is an advocate for scientific advancement and the intersection of technology and public policy.

Barack Obama is the 44th President of the United States, serving from 2009 to 2017. As the first African American president, Obama’s leadership marked a historic moment in American history. His administration focused on healthcare reform, economic recovery from the Great Recession, and environmental policies. He is best known for the Affordable Care Act, as well as his efforts to expand civil rights and restore diplomatic relations with Cuba. Since leaving office, Obama has continued to engage in public life through his foundation, focusing on leadership development, civic engagement, and global issues.
Showing 8 of 17 related collections
“In the landscape of modern politics, design is not just a tool for aesthetics; it's a bridge that connects the electorate with vision, innovation, and hope.”
Designing Obama
By Scott Thomas
Discover a world of knowledge through our extensive collection of book summaries.