George, be Careful Book Summary

In 'George, Be Careful,' advertising legend George Lois crafts a compelling narrative that intertwines his life stories with his revolutionary approach to creativity. Each chapter serves as both a memoir and a masterclass in the art of persuasion, revealing the unconventional methods that made him a titan in the industry. With a witty tone and striking anecdotes, Lois dares readers to push boundaries and embrace their unique visions. This book is not just for marketers; it's a call to anyone wanting to unleash their creative potential. Join George on a riveting journey that promises to inspire and provoke thought at every turn.

By George Lois, William Pitts

Published: 1972

"In a world where conformity reigns, be the bold stroke of color that changes the picture."

George, be CarefulBook binding

Start Listening to Book Summary

0:000:00

Book Overview of George, be Careful

About the Book Authors

G

George Lois

George Lois is an acclaimed graphic designer, advertising executive, and author, renowned for his influential work in the advertising industry during the 1960s and 1970s. He famously created iconic covers for Rolling Stone magazine and is known for his bold and provocative style that often challenged societal norms. In addition to his design work, Lois authored several notable books including 'George Lois on His Creation of the Big Idea' and 'You Can't Be Silent.' His writing is characterized by its candidness, wit, and a relentless pursuit of creative innovation, reflecting his commitment to sparking conversation and change through visual and verbal storytelling.

W

William Pitts

William Pitts is a seasoned author known for his captivating storytelling and insightful explorations of human nature. His notable works include 'The Shadow of the Oak,' a gripping tale of survival and self-discovery, and 'Whispers in the Wind,' which delves into the complexities of relationships against the backdrop of a small town. Pitts' writing style is characterized by rich imagery, emotional depth, and a keen eye for detail, drawing readers into immersive worlds that reflect the intricacies of life.

Book Details

Key information about the book.

Authors
George Lois, William Pitts
Published
January 1972
Publisher
N/A
ISBN
0841501904
Language
English
Pages
245
Genres
BiographyMarketing and SalesInspirational Biographies

Purchase Options

Amazon logoBuy on Amazon
BookShop logoBuy via BookShop

Support local bookstores: BookShop gives a portion of each sale to independent bookshops!

Similar books you might like →

Born to RunBook binding

Born to Run Book Summary

Born to Run invites readers on an exhilarating journey into the hidden world of ultra-running, where the limits of human endurance are pushed to astonishing extremes. Christopher McDougall chronicles his quest to discover why we are meant to run and the extraordinary Tarahumara tribe, renowned for their incredible speed and stamina. With captivating tales of unlikely athletes, scientific insights, and a spirited quest for a mythical race, this book challenges conventional wisdom about running and life. As McDougall uncovers secrets to joy in movement, readers are left to ponder: what truly lies within our own potential? Lace up your sneakers and prepare to be inspired to embrace the wild runner inside you!

Born to Run
Christopher McDougall
Do LessBook binding

Do Less Book Summary

In 'Do Less', Kate Northrup challenges the relentless hustle culture, advocating instead for a life of intention and balance. She introduces the concept of the "time and energy management" approach, aligning personal rhythms with the natural cycles of life. Through practical strategies and relatable anecdotes, Northrup empowers readers to prioritize what truly matters, allowing them to achieve more by doing less. This transformative journey invites individuals to reclaim their time, leading to more fulfillment and success. Are you ready to redefine productivity and embrace a life of ease?

Do Less
Kate Northrup
Anna KareninaBook binding

Anna Karenina Book Summary

In 'Anna Karenina', Leo Tolstoy crafts a sweeping tale of love, betrayal, and the quest for happiness amidst the constraints of society. The story revolves around Anna, a beautiful married woman, who embarks on a passionate affair with the charmingCount Vronsky, challenging societal norms and her own moral compass. As their relationship unfolds, it sets off a chain reaction affecting everyone around them, illustrating the complexities of human relationships. Interwoven with Anna's plight are the lives of others, including the idealistic Levin, who struggles with his own search for meaning. This timeless classic explores the intersections of personal desires and social expectations, leaving readers questioning the true cost of love.

Anna Karenina
Leo Tolstoy
The Autobiography of Benjamin FranklinBook binding

The Autobiography of Benjamin Franklin Book Summary

In 'The Autobiography of Benjamin Franklin,' the iconic Founding Father takes readers on a captivating journey through his life, revealing his rise from humble beginnings to becoming a key figure in American history. Franklin shares insightful anecdotes of his innovative spirit, dedication to self-improvement, and adventurous pursuits in science, politics, and philosophy. His wit and wisdom shine through as he candidly reflects on his successes and failures, providing a wealth of lessons for modern readers. Readers will discover not only the story of a remarkable man but also the principles that shaped a nation. This autobiography invites us to ponder our own paths and the impact of our choices.

The Autobiography of Benjamin Franklin
Benjamin Franklin
The Warren Buffett PortfolioBook binding

The Warren Buffett Portfolio Book Summary

Dive into the investment genius of Warren Buffett through Robert G. Hagstrom's enlightening exploration, 'The Warren Buffett Portfolio.' This book unveils Buffett's unique strategies and philosophies, offering readers a glimpse into the mind of one of the wealthiest investors of all time. From the importance of patience and discipline to the power of value investing, Hagstrom distills complex concepts into actionable insights. You’ll discover not just what Buffett invests in, but how he thinks about risk, opportunity, and the markets. Whether you're a novice or an experienced investor, this book challenges you to rethink your approach to wealth creation.

The Warren Buffett Portfolio
Robert G. Hagstrom
Andrew CarnegieBook binding

Andrew Carnegie Book Summary

Explore the rags-to-riches journey of Andrew Carnegie, the steel magnate who transformed America’s industrial landscape. Joseph Frazier Wall delves into Carnegie's early struggles in Scotland and his rise to billionaire status in the U.S. Discover the principles of philanthropy and self-education that guided his life and legacy. The biography unveils the complexities of his character, from ambitious tycoon to benevolent benefactor. This captivating story not only chronicles a remarkable life but also challenges readers to consider their impact on society.

Andrew Carnegie
Joseph Frazier Wall
BuffettBook binding

Buffett Book Summary

In 'Buffett', Roger Lowenstein unveils the fascinating life of Warren Buffett, the oracle of Omaha. This biography paints a vivid portrait of Buffett's unique investment philosophies and relentless pursuit of value. Readers are drawn into the world of one of the wealthiest men, revealing the secrets behind his long-term success and humility. Learn how Buffett's upbringing and experiences shaped his extraordinary strategies in an unpredictable market. This compelling narrative will leave you intrigued by the man behind the fortune and the timeless wisdom he imparts.

Buffett
Roger Lowenstein
Autobiography of a YogiBook binding

Autobiography of a Yogi Book Summary

No summary available

Autobiography of a Yogi
Yogananda (Paramahansa)

Showing 8 of 30 similar books

Take your reading experience to the next level

Download our mobile app to enjoy your favorite books on the go. Get access to exclusive features, offline listening, and personalized recommendations.

Download on the App Store

Similar Book Recommendations →

Alexis Ohanian's Book Recommendations

Alexis Ohanian's Book Recommendations

Alexis Ohanian is an American entrepreneur, investor, and co-founder of Reddit, one of the world’s most popular social news and discussion platforms. Ohanian is also a prominent advocate for open internet and net neutrality, and he has invested in numerous startups through his venture capital firm, Initialized Capital. In addition to his work in tech, Ohanian is involved in philanthropy, supporting causes related to women’s rights, education, and social justice. He is married to tennis star Serena Williams, and together they advocate for gender equality and inclusive leadership. Ohanian’s influence in the tech world and his commitment to social impact have made him a respected figure in both business and activism.

Business and LeadershipFounders PlaybookActivistWomen Who Lead
David Cancel's Book Recommendations

David Cancel's Book Recommendations

David Cancel is a prominent entrepreneur and author best known for his influential work in the tech and startup communities. As the CEO and co-founder of Drift, a leading conversational marketing platform, he has revolutionized how businesses engage with their customers online. Cancel has also authored insightful books such as "Hypergrowth," which offers valuable strategies for scaling startups rapidly. His contributions extend beyond literature as he frequently shares his expertise through speaking engagements and his popular podcast, "Seeking Wisdom." David Cancel's innovative ideas and practical advice continue to inspire and guide entrepreneurs worldwide.

Business and LeadershipSuccess Stories and Life LessonsInspiring Reads
Reid Hoffman's Book Recommendations

Reid Hoffman's Book Recommendations

Reid Hoffman is an influential American entrepreneur, venture capitalist, and author, best known as the co-founder of LinkedIn, the professional networking platform that transformed online professional interactions. Hoffman has significantly impacted the business world through his investments in notable tech companies like Airbnb, Facebook, and Zynga. As an author, he has co-written several acclaimed books, including "The Start-Up of You" and "Blitzscaling," which provide strategic insights into career development and business growth. His works are celebrated for their practical advice and have become essential reading for aspiring entrepreneurs and business leaders. Hoffman's contributions extend beyond his literary efforts, as he remains a prominent figure in Silicon Valley, shaping the future of technology and innovation.

Business and LeadershipFounders PlaybookSuccess Stories and Life LessonsTechnology and Future
Bill Gates's Book Recommendations

Bill Gates's Book Recommendations

Bill Gates, co-founder of Microsoft Corporation, is a pioneering figure in the tech industry, having played a key role in the personal computer revolution. His work at Microsoft, particularly the development of Windows, transformed software and computing globally. Beyond his technology contributions, Gates is also a prolific author, with notable works such as "The Road Ahead" and "Business @ the Speed of Thought," which offer insights into the future of technology and business. Additionally, his philanthropic efforts through the Bill & Melinda Gates Foundation have had a profound impact on global health, education, and poverty. Gates continues to influence both technology and literature with his forward-thinking perspectives and innovative ideas.

Business and LeadershipTechnology and FutureInspiring ReadsMemoirs and Biographies
Brendon Burchard's Book Recommendations

Brendon Burchard's Book Recommendations

Brendon Burchard is a high-performance coach, motivational speaker, and bestselling author, best known for his books High Performance Habits and The Motivation Manifesto. He helps individuals and organizations achieve peak performance through strategies focused on clarity, energy, and productivity. Brendon’s work emphasizes the importance of personal growth and developing habits that lead to sustained success. He has coached Fortune 500 CEOs, Olympians, and other high-achieving individuals. Brendon is also the founder of the High Performance Academy, where he trains people to lead more impactful and successful lives.

Self-ImprovementSuccess Stories and Life LessonsProductivityBusiness and Leadership
Ali Abdaal's Book Recommendations

Ali Abdaal's Book Recommendations

Ali Abdaal is a renowned productivity expert, author, and YouTuber known for his engaging content on personal development and effective study techniques. A former doctor, Abdaal transitioned from his medical career to focus on sharing insights through his popular YouTube channel, which has amassed millions of subscribers. He is the author of "YouTube for Doctors," where he explores the intersection of medicine and digital content creation. Abdaal's work is celebrated for its practical advice, blending scientific research with personal anecdotes to help individuals optimize their lives. His contributions have significantly influenced the productivity and self-improvement community, making him a respected voice in the field.

Self-ImprovementProductivity
Arianna Huffington's Book Recommendations

Arianna Huffington's Book Recommendations

Arianna Huffington is the founder of The Huffington Post and Thrive Global, a company focused on wellness and productivity. She is a bestselling author and prominent speaker on the importance of sleep and managing stress. Arianna’s work emphasizes the importance of balance between professional success and personal well-being. Her book The Sleep Revolution has inspired a global movement to prioritize rest. She is considered one of the most influential women in media and business.

Women Who LeadWellness WisdomProductivityLife Advice
Ben Horowitz's Book Recommendations

Ben Horowitz's Book Recommendations

Ben Horowitz is a prominent American entrepreneur, investor, and author, best known for co-founding the venture capital firm Andreessen Horowitz. He made significant contributions to the tech industry through his leadership roles at Netscape and as co-founder of the software company Opsware, which was later acquired by Hewlett-Packard. Horowitz is celebrated for his insightful business book, "The Hard Thing About Hard Things," which provides candid advice on the challenges of entrepreneurship. His follow-up book, "What You Do Is Who You Are," explores the importance of company culture in business success. Horowitz's works are highly regarded for their practical wisdom and have influenced countless leaders in the tech and business communities.

Business and LeadershipSuccess Stories and Life Lessons

Showing 8 of 9 related collections

In a world where conformity reigns, be the bold stroke of color that changes the picture.

George, be Careful

By George Lois, William Pitts

Frequently Asked Questions