'Lean UX' by Jeff Gothelf and Josh Seiden revolutionizes the way designers approach user experience in the age of agile development. Emphasizing collaboration and rapid experimentation, the authors guide readers through a process that aligns product teams around user needs and real feedback. Rather than focusing on deliverables, the book champions continuous improvement and learning in design. With practical techniques and real-world examples, it challenges conventional methods and encourages a shift in mindset. Discover how to create better products faster while truly engaging with users in this transformative read!
By Jeff Gothelf, Josh Seiden
Published: 2016
""In Lean UX, we uncover the truth through collaboration and experimentation, prioritizing learning over assumptions to create products that truly resonate with users.""
UX design has traditionally been deliverables-based. Wireframes, site maps, flow diagrams, content inventories, taxonomies, mockups helped define the practice in its infancy. Over time, however, this deliverables-heavy process has put UX designers in the deliverables business. Many are now measured and compensated for the depth and breadth of their deliverables instead of the quality and success of the experiences they design. Designers have become documentation subject matter experts, known for the quality of the documents they create instead of the end-state experiences being designed and developed. So what's to be done? This practical book provides a roadmap and set of practices and principles that will help you keep your focus on the the experience back, rather than the deliverables. Get a tactical understanding of how to successfully integrate Lean and UX/DesignFind new material on business modeling and outcomes to help teams work more strategicallyDelve into the new chapter on experiment designTake advantage of updated examples and case studies.
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“"In Lean UX, we uncover the truth through collaboration and experimentation, prioritizing learning over assumptions to create products that truly resonate with users."”
Lean UX
By Jeff Gothelf, Josh Seiden
Discover a world of knowledge through our extensive collection of book summaries.
Jeff Gothelf is a renowned author, speaker, and consultant, celebrated for his expertise in product management, design, and agile methodologies. He is the co-author of the influential books 'Lean UX: Applying Lean Principles to Improve User Experience' and 'Sense & Respond: How Successful Organizations Listen to Customers and Create New Products Continuously'. Gothelf's writing style is characterized by its clarity and practicality, offering actionable insights for professionals in technology and design. He is also known for his engaging workshops and talks, where he emphasizes the importance of user-centered design and collaboration in product development.
Josh Seiden is an accomplished author, consultant, and speaker specializing in product design and management. He is known for his influential works such as "Lean UX: Designing Great Products with Agile Teams" and "Outcomes Over Output: Why Customer Behavior is the Key Metric for Business Success." Seiden’s writing is characterized by its focus on practical methodologies and collaborative practices that encourage innovation and enhanced customer experience. His insights have significantly impacted the fields of UX design and agile software development, making him a sought-after thought leader and educator.
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Delve into the fascinating world of typography with 'The Designer's Dictionary of Type' by Sean Adams. This comprehensive guide unravels the intricacies of typefaces, revealing their unique personalities and historical contexts. Each entry offers insights that inspire creativity and enhance design skills, making it an essential reference for both novice and seasoned designers. With stunning visual examples, the book encourages a deeper appreciation for the art and science of type. Discover how the right type can transform your work and captivate your audience!
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In '100 Things Every Designer Needs to Know about People,' Susan Weinschenk unveils essential psychological principles that can enhance design effectiveness. With insights drawn from cognitive science, the book explores how people perceive, interact with, and make decisions about design. From the nuances of color perception to the importance of empathy in user experience, Weinschenk offers practical strategies for designers. Each principle is supported by fascinating research, making the content both informative and engaging. This enlightening guide equips designers to create more intuitive and user-friendly experiences, sparking curiosity about the intersection of psychology and design.
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In 'Rocket Surgery Made Easy', Steve Krug demystifies the process of usability testing, arguing that it's not rocket science—it's just common sense. Krug presents simple, practical techniques that anyone can use to identify and fix usability issues in their designs. Through engaging anecdotes and clear instruction, he empowers teams to enhance user experience without the need for extensive resources or expertise. This book transforms the way we think about user testing, making it accessible and effective for all. Prepare to revolutionize your approach to design and make your products truly user-friendly!
In 'Accessibility for Everyone', Laura Kalbag reveals the fundamental importance of inclusivity in design and technology. With practical tips and real-world examples, she empowers readers to embrace accessibility as a shared responsibility. Kalbag challenges common misconceptions, urging designers to consider the diverse needs of all users. This book is not just a guide; it's a call to action for creating a truly inclusive digital world. Discover how small changes can make a monumental impact on the lives of millions.
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