In "Rework," Jason Fried and David Heinemeier Hansson challenge conventional business wisdom and unveil a bold, refreshing perspective on entrepreneurship. They argue that planning is overrated and advocate for action over endless deliberation. With practical insights and straightforward advice, the authors reveal how to foster a productive work environment while dismissing the myth of needing to be overly ambitious. Through their unconventional approach, they inspire readers to rethink success and embrace simplicity. Are you ready to disrupt your understanding of work and ignite your entrepreneurial spirit?
By Jason Fried, David Heinemeier Hansson
Published: 2010
"Plans are guesses."
Rework shows you a better, faster, easier way to succeed in business. Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf. Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the competition. The truth is, you need less than you think. You don't need to be a workaholic. You don't need to staff up. You don't need to waste time on paperwork or meetings. You don't even need an office. Those are all just excuses. What you really need to do is stop talking and start working. This book shows you the way. You'll learn how to be more productive, how to get exposure without breaking the bank, and tons more counterintuitive ideas that will inspire and provoke you. With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who’s ever dreamed of doing it on their own. Hardcore entrepreneurs, small-business owners, people stuck in day jobs they hate, victims of "downsizing," and artists who don’t want to starve anymore will all find valuable guidance in these pages.
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“Plans are guesses.”
Rework
By Jason Fried, David Heinemeier Hansson
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Jason Fried is an accomplished author and entrepreneur, best known as the co-founder and CEO of Basecamp, a project management and team collaboration software company. He has made significant contributions to the field of business and productivity through his writing, which emphasizes simplicity, focus, and human-centered design. Fried is widely recognized for his notable works, including "Rework," "Remote: Office Not Required," and "It Doesn't Have to Be Crazy at Work."
His writing style is straightforward and accessible, characterized by practical insights and a strong advocacy for a more balanced approach to work and life. Fried's perspective encourages readers to challenge conventional business practices and to embrace a more thoughtful and efficient way of working. Through his books and public speaking engagements, he continues to inspire entrepreneurs and professionals in their pursuit of meaningful and productive work environments.
David Heinemeier Hansson is a prominent Danish programmer and entrepreneur, best known for co-founding the software company Basecamp and creating the widely-used web application framework Ruby on Rails. A passionate advocate for sustainable work practices and creator of efficient coding methods, Hansson has authored several influential books, notably "Remote: Office Not Required," co-written with Jason Fried, which explores the benefits of remote work, and "It Doesn’t Have to Be Crazy at Work," which critiques the culture of overwork and promotes a healthier, more balanced approach to business.
Hansson's writing style is characterized by its clear, direct prose and a pragmatic approach to problem-solving, often infused with a blend of humor and candid insights. His work emphasizes simplicity, clarity, and the importance of maintaining a humane work environment, making his insights valuable for both entrepreneurs and tech professionals alike. Through his books and public speaking, Hansson continues to influence the conversation around work culture and software development.
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