In "To Sell Is Human," Daniel H. Pink reveals that everyone is in sales, whether they realize it or not. He explores the art of persuasion and the changing landscape of selling in a world driven by technology and social interaction. Through captivating anecdotes and scientific research, Pink uncovers the surprising truths about what motivates us to buy and sell. He offers practical techniques to enhance our ability to connect and influence others ethically. This thought-provoking book challenges our perceptions of salesmanship, inspiring readers to embrace their inner seller in everyday life.
By Daniel H. Pink
Published: 2012
"To sell is to human."
Look out for Daniel Pink’s new book, When: The Scientific Secrets of Perfect Timing #1 New York Times Business Bestseller #1 Wall Street Journal Business Bestseller #1 Washington Post bestseller From the bestselling author of Drive and A Whole New Mind, and teacher of the popular MasterClass on Sales and Persuasion, comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now. To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer "Always Be Closing"), explains why extraverts don't make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds. Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.
Daniel H. Pink is a bestselling author known for his works on business, work, and human behavior. His notable books include "Drive," which explores the science of motivation, and "To Sell Is Human," which examines the art of persuasion in modern society. Pink's insights blend psychology and economics, and he frequently speaks on topics related to the changing nature of work in the 21st century. With a background in law and a previous role as a speechwriter for Al Gore, he brings a unique perspective to his writing and public speaking. Pink’s work has been translated into multiple languages and has influenced leaders and organizations around the globe.
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In "The Psychology of Money," Morgan Housel unravels the complex relationship between our emotions and financial decisions. Through captivating anecdotes and profound insights, he reveals that wealth isn't just about numbers, but about behavior and mindset. The book challenges conventional wisdom, urging readers to understand the subtle psychological forces that influence our spending and saving habits. Housel's reflections highlight the power of patience, humility, and a long-term perspective in building true financial success. Prepare to rethink everything you thought you knew about money and its role in your life!
In "Nudge," behavioral economists Richard Thaler and Cass Sunstein unveil the subtle art of influencing choices and shaping outcomes without restricting freedom. They explore how small, seemingly insignificant changes in the way options are presented can lead to drastically improved decisions in health, finance, and overall happiness. With compelling real-world examples and engaging insights, the authors demonstrate how understanding human psychology can empower individuals and policymakers alike. Dive into a world where choice architecture transforms lives and reshapes society's approach to welfare. Discover the hidden nudges that could change everything about the way we choose!
"In the dark, bewildering, trap-infested jungle of misinformation and opaque riddles that is the world of investment, JL Collins is the fatherly wizard on the side of the path, offering a simple map, warm words of encouragement and the tools to forge your way through with confidence. You'll never find a wiser advisor with a bigger heart." -- Malachi Rempen: Filmmaker, cartoonist, author and self-described ruffian This book grew out of a series of letters to my daughter concerning various things-mostly about money and investing-she was not yet quite ready to hear. Since money is the single most powerful tool we have for navigating this complex world we've created, understanding it is critical. "But Dad," she once said, "I know money is important. I just don't want to spend my life thinking about it." This was eye-opening. I love this stuff. But most people have better things to do with their precious time. Bridges to build, diseases to cure, treaties to negotiate, mountains to climb, technologies to create, children to teach, businesses to run. Unfortunately, benign neglect of things financial leaves you open to the charlatans of the financial world. The people who make investing endlessly complex, because if it can be made complex it becomes more profitable for them, more expensive for us, and we are forced into their waiting arms. Here's an important truth: Complex investments exist only to profit those who create and sell them. Not only are they more costly to the investor, they are less effective. The simple approach I created for her and present now to you, is not only easy to understand and implement, it is more powerful than any other. Together we'll explore: Debt: Why you must avoid it and what to do if you have it. The importance of having F-you Money. How to think about money, and the unique way understanding this is key to building your wealth. Where traditional investing advice goes wrong and what actually works. What the stock market really is and how it really works. Why the stock market always goes up and why most people still lose money investing in it. How to invest in a raging bull, or bear, market. Specific investments to implement these strategies. The Wealth Building and Wealth Preservation phases of your investing life and why they are not always tied to your age. How your asset allocation is tied to those phases and how to choose it. How to simplify the sometimes confusing world of 401(k), 403(b), TSP, IRA and Roth accounts. TRFs (Target Retirement Funds), HSAs (Health Savings Accounts) and RMDs (Required Minimum Distributions). What investment firm to use and why the one I recommend is so far superior to the competition. Why you should be very cautious when engaging an investment advisor and whether you need to at all. Why and how you can be conned, and how to avoid becoming prey. Why I don't recommend dollar cost averaging. What financial independence looks like and how to have your money support you. What the 4% rule is and how to use it to safely spend your wealth. The truth behind Social Security. A Case Study on how this all can be implemented in real life. Enjoy the read, and the journey!
In 'Originals', Adam Grant explores the traits and habits of those who dare to challenge the status quo. He delves into the psychology behind innovation, revealing how creative thinkers cultivate ideas that can reshape industries. The book is packed with research-backed insights and compelling stories of nonconformists who made a difference. Grant's engaging narrative encourages readers to embrace their originality and take calculated risks. Will you be inspired to unleash your inner original and change the world?
In "Positive Discipline: The First Three Years," authors Jane Nelsen and Cheryl Erwin unveil a revolutionary approach to parenting that fosters cooperation, empathy, and discipline in the formative early years. The book blends modern psychology with timeless principles to provide practical strategies for handling common toddler challenges without resorting to punishment. With engaging anecdotes and actionable advice, it empowers parents to build strong, respectful relationships with their little ones. Discover how positive reinforcement can transform your child's behavior and cultivate a nurturing environment. Dive in to unlock the secrets of compassionate parenting that will set the stage for lifelong success!
In *Eat, Sleep, Poop*, author Scott W. Cohen takes readers on a whimsical yet informative journey through the intriguing world of newborn life. This engaging narrative combines humor with valuable insights, offering a fresh perspective on the often-overlooked routine of babies. Through relatable anecdotes and expert advice, Cohen unravels the mysteries behind parenting’s most fundamental elements. As he explores the trials and joys of early childhood, readers will discover how these simple actions shape the bond between parent and child. Prepare to be entertained, enlightened, and prompted to reevaluate what it truly means to nurture a little one!
In 'Models of My Life', Nobel laureate Herbert A. Simon unveils the intricate tapestry of his intellectual journey, intertwining the realms of psychology, economics, and artificial intelligence. With a blend of autobiography and philosophy, Simon explores the models he created to navigate and understand the complexities of human decision-making. His reflections on the nature of rationality and the limits of knowledge challenge conventional wisdom and inspire deeper thought. Readers will be captivated by Simon's groundbreaking insights and the personal stories that shaped his groundbreaking theories. This book is not just a memoir; it's a profound exploration of the human condition that invites you to rethink the models that shape your own life.
In 'Never Split the Difference,' former FBI hostage negotiator Chris Voss shares powerful negotiation techniques that can be used in daily life. Drawing from his high-stakes experiences, Voss reveals strategies to gain the upper hand without compromising. From tactical empathy to mastering the art of listening, readers learn how to create win-win situations. This book challenges conventional negotiation wisdom, proving that emotional intelligence is as important as logic. Discover how understanding human psychology can transform your approach to negotiations and lead to extraordinary results.
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“To sell is to human.”
To Sell Is Human
By Daniel H. Pink
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