In 'Irresistible', Adam Alter reveals the compelling forces behind our obsession with technology and the addictive nature of modern distractions. He uncovers how these influences manipulate our behaviors, often leading us to make choices we later regret. As he dissects the psychology of addiction, Alter offers eye-opening insights that question our relationship with screens and social media. This book isn’t just about technology; it’s a wake-up call to reclaim our attention and prioritize what truly matters. Prepare to rethink your daily habits and discover the keys to enjoying a more fulfilling life.
By Adam Alter
Published: 2017
"In a world where our choices are increasingly dictated by the designs of powerful technology, understanding the psychology of our attention is the key to reclaiming our lives."
Impact of science & technology on society. How many times have you checked your phone today? Why are messaging apps, email and social media so hard to resist? How come we always end up watching another episode? In recent years, media and technology have perfected the lucrative art of gaining and holding our attention. This extraordinary feat has changed the behaviour of billions of people, and especially the young: by current medical standards, we are experiencing an unprecedented, global pandemic of addiction. But what exactly is an addiction[unk] And what, if anything, might we do about it? From cliff-hangers to earworms, from religion to pornography, and from the awesome allure of the 'Kim Kardashian: Hollywood' app to the unexpected benefits of the 'butt-brush effect', Irresistible blends fascinating stories with ingenious science to explain how and why we all got hooked [Editor's summary].
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“In a world where our choices are increasingly dictated by the designs of powerful technology, understanding the psychology of our attention is the key to reclaiming our lives.”
Irresistible
By Adam Alter
Discover a world of knowledge through our extensive collection of book summaries.
Adam Alter is a bestselling author and renowned psychologist known for his work on the intersection of psychology and consumer behavior. His notable works include "Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked," which explores the psychological mechanisms behind addiction to technology, and "Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel, and Behave," which examines how subtle cues impact our actions and decisions. Alter's writing is characterized by its engaging narrative style, blending rigorous research with accessible language, making complex psychological concepts relatable to a general audience.
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