The Big Picture Book Summary

Struggling to Get Your Foot in the Door of Big Companies? Setting up meetings with corporate decision makers has never been harder. It's almost impossible to get them to pick up the phone. They never return your calls. And if you do happen to catch them, they blow you off right away. It's time to stop making endless cold calls or waiting for the phone to ring. In today's crazy marketplace, new sales strategies are needed to penetrate these big accounts. With Selling to Big Companies, discover how to: Target accounts where you have the highest likelihood of success. Find the names of prospects who can use your offering. Create breakthough value propositions that capture their attention. Develop an effective, multi-faceted account-entry campaign. Overcome obstacles and objections that derail your sale efforts. Position yourself as an invaluable resource, not a product pusher. Have powerful initial sales meetings that build unstoppable momentum. Differentiate yourself from other sellers. Use these sure-fire strategies to crack into big accounts, shrink your sales cycle and close more business. Check out the Account Entry Toolkit for ideas on how to apply this process to your own unique business.

In "Cosmos," Carl Sagan embarks on a thrilling expedition through space and time, weaving together the threads of science, history, and philosophy. With stunning prose, he unveils the wonders of the universe, exploring the birth of stars, the evolution of life, and the intricacies of human existence. Sagan’s passion for discovery ignites a sense of awe, inviting readers to ponder our place within the vast cosmos. As he delves into topics from alien civilizations to the origins of consciousness, each page beckons you to rethink what you know about the universe. Prepare to be captivated by a journey that challenges the boundaries of human understanding, leaving you eager to uncover the mysteries that lie beyond the stars.

In "A Brief History of Time," Stephen Hawking takes readers on a captivating journey through the cosmos, exploring the nature of time, black holes, and the universe's beginnings. With stunning clarity, he unravels complex scientific concepts, inviting everyone—from curious laypersons to seasoned physicists—to ponder the mysteries of existence. Hawking's charismatic storytelling challenges our perceptions of reality and time itself, posing profound questions about the universe's fate. As he merges science with philosophy, the reader is compelled to reflect on their place in a vast, enigmatic cosmos. Prepare to be inspired and awed by a narrative that transcends mere facts, pushing the boundaries of human understanding.

In "The Mindful Child," authors Susan Kaiser Greenland and Jon Kabat-Zinn reveal the transformative power of mindfulness for children. Through captivating anecdotes and practical exercises, they equip parents and educators with tools to cultivate emotional intelligence and resilience. The book explores how mindfulness practices can enhance a child's focus, creativity, and empathy, making it a vital resource for navigating today's fast-paced world. With insights drawn from neuroscience and psychology, it invites readers to embark on a journey of self-discovery alongside their children. Discover the art of nurturing a mindful generation—will you help shape their future?

In 'Do Less', Kate Northrup challenges the relentless hustle culture, advocating instead for a life of intention and balance. She introduces the concept of the "time and energy management" approach, aligning personal rhythms with the natural cycles of life. Through practical strategies and relatable anecdotes, Northrup empowers readers to prioritize what truly matters, allowing them to achieve more by doing less. This transformative journey invites individuals to reclaim their time, leading to more fulfillment and success. Are you ready to redefine productivity and embrace a life of ease?

In 'Introduction to Mathematical Philosophy,' Bertrand Russell takes readers on a fascinating journey through the foundations of mathematics and its philosophical implications. He explores concepts such as numbers, infinity, and the nature of mathematical truth, challenging conventional thinking. With his unique blend of clarity and insight, Russell demystifies complex ideas, revealing the profound connections between logic and mathematics. This thought-provoking work not only invites readers to rethink their understanding of numbers but also questions the very essence of reality itself. A must-read for anyone intrigued by the interplay of philosophy and mathematics, this book promises to expand your horizons.

In 'Conscious,' Annaka Harris explores the enigmatic nature of consciousness, diving into profound questions about awareness and existence. Through a blend of science and philosophy, she challenges the conventional understanding, prompting readers to re-evaluate their perceptions of reality. Harris skillfully navigates the intricate relationship between the brain and subjective experience, shedding light on the mysteries that lie within. With thought-provoking insights and accessible prose, this book invites both the curious and the skeptical to ponder the depths of consciousness. Will you uncover the secrets of your own mind?

In 'Lying', Sam Harris delves into the often-misunderstood facet of honesty and deception, arguing that lying is not only morally wrong but also detrimental to personal relationships and society as a whole. He presents compelling scenarios that challenge our justifications for dishonest behavior, demonstrating how lies erode trust and lead to unforeseen consequences. Harris explores the psychological implications of lying, revealing how it can trap both the liar and the deceived in a cycle of deceit. With a blend of philosophy and neuroscience, he encourages readers to adopt radical honesty in their lives. Will embracing this vulnerable path unlock deeper connections and authenticity, or leave us exposed in a world built on fibs?