In 'The Reducetarian Solution', Brian Kateman presents a compelling case for reducing meat consumption without the need for total vegetarianism. He explores the environmental, ethical, and health benefits of adopting a reducetarian lifestyle, highlighting stories of individuals who transformed their lives by simply eating less meat. Kateman offers practical tips and delicious recipes that challenge the notion that one must give up meat entirely to make a difference. With a perfect blend of humor and urgency, he invites readers to take actionable steps toward a more sustainable future. Will you join the movement and discover the impact of reducing rather than eliminating?
By Brian Kateman
Published: 2017
"Every small change you make can ripple out to create a wave of positive impact on our planet and our health."
Brian Kateman coined the term "Reducetarian"—a person who is deliberately reducing his or her consumption of meat—and a global movement was born. In this book, Kateman, the founder of the Reducetarian Foundation, presents more than 70 original essays from influential thinkers on how the simple act of cutting 10% or more of the meat from one's diet can transform the life of the reader, animals, and the planet. This book features contributions from such luminaries as Seth Godin, Joel Fuhrman, Victoria Moran, Jeffrey Sachs, Bill McKibben, Naomi Oreskes, Peter Singer, and others. With over 40 vegan, vegetarian, and "less meat" recipes from bestselling cookbook author Pat Crocker, as well as tons of practical tips for reducing the meat in your diet (for example, skip eating meat with dinner if you ate it with lunch; replace your favorite egg omelet with a tofu scramble; choose a veggie burrito instead of a beef burrito; declare a meatless day of the week), The Reducetarian Solution is a life—not to mention planet!—saving book.
Brian Kateman is an acclaimed author and thought leader known for his innovative perspectives on plant-based eating and sustainable living. He is the co-founder of the nonprofit organization Reducetarian Foundation, which promotes a reduction in meat consumption for health and environmental benefits. Kateman's notable works include 'The Reducetarian Solution,' a compelling collection of essays by prominent contributors advocating for a gradual shift towards plant-centric diets. His writing style is engaging and accessible, aimed at inspiring readers to make thoughtful dietary choices without the pressure of complete dietary overhaul.
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“Every small change you make can ripple out to create a wave of positive impact on our planet and our health.”
The Reducetarian Solution
By Brian Kateman
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