In 'Drunk Tank Pink,' Adam Alter delves into the fascinating influence of colors on human behavior and decision-making. Through intriguing experiments and real-world examples, he reveals how our surroundings shape our thoughts and actions without us even realizing it. From the calming effect of blue to the impulsive nature of red, Alter unveils the psychology behind our color associations. With wit and insight, the book challenges readers to reconsider the world around them and the unseen forces at play in their everyday lives. Prepare to see colors—and your choices—through a whole new lens!
By Adam Alter
Published: 2014
"We often underestimate the power of our surroundings and how they shape our thoughts, feelings, and actions."
A New York Times bestseller! A revelatory look at how our environment unconsciously yet dramatically shapes the judgments and decisions we make every day Most of us go through life believing that we are in control of the choices we make—that we think and behave almost independently from the world around us. But as Drunk Tank Pink illustrates, the truth is our environment shapes our thoughts and actions in myriad ways without our permission or even our knowledge. Armed with surprising data and endlessly fascinating examples, Adam Alter addresses the subtle but substantial ways in which outside forces influence us—such as color’s influence on mood, our bias in favor of names with which we identify, and how sunny days can induce optimism as well as aggression. Drunk Tank Pink proves that the truth behind our feelings and actions goes much deeper than the choices we take for granted every day.
Adam Alter is a bestselling author and renowned psychologist known for his work on the intersection of psychology and consumer behavior. His notable works include "Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked," which explores the psychological mechanisms behind addiction to technology, and "Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel, and Behave," which examines how subtle cues impact our actions and decisions. Alter's writing is characterized by its engaging narrative style, blending rigorous research with accessible language, making complex psychological concepts relatable to a general audience.
Key information about the book.
Support local bookstores: BookShop gives a portion of each sale to independent bookshops!
In "The Priory of the Orange Tree," a richly woven tapestry of fantasy unfolds, where a matriarchal society faces an age-old threat from a dragon that once ravaged their lands. Amidst court intrigue and budding alliances, a fierce dragon rider and a reluctant noblewoman must confront their destinies while grappling with their emerging identities. As ancient magical forces stir, secrets long buried begin to surface, challenging their beliefs and allegiances. With a captivating blend of romance, adventure, and empowerment, this epic tale dares to reimagine classic tropes and ignite the flames of courage. Will they unite to save their world, or will the shadows of the past consume them all?
In "Nudge," behavioral economists Richard Thaler and Cass Sunstein unveil the subtle art of influencing choices and shaping outcomes without restricting freedom. They explore how small, seemingly insignificant changes in the way options are presented can lead to drastically improved decisions in health, finance, and overall happiness. With compelling real-world examples and engaging insights, the authors demonstrate how understanding human psychology can empower individuals and policymakers alike. Dive into a world where choice architecture transforms lives and reshapes society's approach to welfare. Discover the hidden nudges that could change everything about the way we choose!
In 'I Will Teach You to Be Rich, Second Edition,' Ramit Sethi provides a no-nonsense guide to mastering personal finance with a blend of humor and practicality. He challenges conventional money advice and introduces readers to a unique banking system for maximizing their savings. Through straightforward strategies, Sethi reveals how to automate finances and invest wisely for the long term. Each chapter brims with actionable tips that encourage readers to take control of their financial futures. With insights that delve deep into psychology and behavior, this book is a game-changer for anyone seeking to build real wealth.
Unlock the secrets to serene sleep with "The Sleepeasy Solution," a revolutionary guide that promises to transform bedtime struggles into peaceful slumber. This innovative approach combines evidence-based techniques with compassionate strategies to help both parents and children achieve restful nights. Discover the science behind sleep patterns and learn practical tips that cater to your family's unique needs. As you turn the pages, you'll find empowering insights that challenge conventional wisdom on sleep training. Are you ready to break free from sleepless nights and embrace the joy of waking refreshed?
'Billion Dollar Whale' uncovers the extraordinary true story of the massive financial fraud behind 1MDB, one of the world's largest embezzlement scandals. Follow the rise of Jho Low, a young Malaysian financier, as he dazzles global elites with opulence while masterminding a scheme that siphons billions from a sovereign wealth fund. With thrilling twists and high-stakes intrigue, the book reveals the complicity of international banks, Hollywood moguls, and political figures in the scandal. Just how did Low manage to pull off this elaborate deception? Dive into this gripping narrative to uncover the secrets and audacious ambitions that changed the landscape of finance and politics.
In 'The Success Equation', Michael J. Mauboussin explores the intricate interplay between skill and luck in achieving success. He dismantles the myth of pure meritocracy, illustrating how randomness can shape outcomes in unexpected ways. Through engaging anecdotes and thought-provoking analysis, Mauboussin reveals insights on decision-making that challenge conventional wisdom. Readers will discover how to identify and cultivate true talent while understanding the limits of their control. This book invites you to rethink what it means to succeed—are you ready to redefine your own path?
In 'The Power of Persuasion,' Robert Levine unravels the intricate mechanisms behind influence and manipulation in everyday life. Drawing on captivating psychology studies and compelling anecdotes, he reveals how our choices are often swayed without our awareness. Levine exposes the techniques used by advertisers, politicians, and even friends to guide our decisions, prompting readers to reflect on their own susceptibility. This eye-opening exploration challenges your understanding of free will and personal agency. Are you ready to discover the hidden forces that shape your thoughts and actions?
In 'The House of Rothschild', Niall Ferguson unveils the astonishing rise of the Rothschild banking dynasty, tracing their influence from the windswept streets of Frankfurt to the grand parlors of London. With unparalleled access to historical documents, he reveals the family's intricate web of financial power, shaped by wars, revolutions, and new technologies. The Rothschilds not only amassed wealth but also wielded political clout that altered the course of history. Their story is a captivating blend of ambition, intrigue, and the relentless pursuit of fortune that reveals the darker side of the financial world. As the narrative unfolds, readers are left to wonder: what price comes with such monumental power?
Showing 8 of 27 similar books

David Heinemeier Hansson, also known as DHH, is a Danish programmer, entrepreneur, and author, best known as the creator of Ruby on Rails, a popular web application framework. Heinemeier Hansson is also a partner at Basecamp, a project management and collaboration software company he co-founded. His contributions to software development have earned him widespread recognition, with Ruby on Rails being used by thousands of developers and companies worldwide. Heinemeier Hansson is also a vocal advocate for remote work, simplicity in business, and sustainable work practices, ideas he explores in his bestselling books Rework and It Doesn’t Have to Be Crazy at Work. In addition to his work in tech, he is an accomplished race car driver, having competed in the 24 Hours of Le Mans. Heinemeier Hansson’s approach to work-life balance and entrepreneurship has made him a thought leader in the tech community, where he continues to challenge traditional business practices and advocate for more human-centered approaches to work

Naval Ravikant is an entrepreneur, angel investor, and philosopher, best known as the co-founder of AngelList, a platform that connects startups with investors. Ravikant is a prolific thinker and writer on topics such as startups, investing, and personal well-being, sharing his wisdom through essays, podcasts, and social media. He has invested in over 100 companies, including Uber, Twitter, and Yammer, making him one of Silicon Valley’s most successful angel investors. Ravikant is also known for his philosophical musings on wealth, happiness, and the meaning of life, which have garnered him a large and dedicated following.

Amy Hood is the Chief Financial Officer (CFO) of Microsoft, responsible for leading the company’s worldwide financial operations, including accounting, strategic planning, and treasury. Hood joined Microsoft in 2002 and became CFO in 2013, making her one of the most powerful women in tech. She has been a driving force behind Microsoft’s shift to cloud computing, helping to grow its Azure and Office 365 businesses, which have been key to the company's recent financial success. Hood is known for her analytical rigor and strategic thinking, often credited with streamlining operations and boosting profitability during her tenure. She has also played a critical role in Microsoft’s acquisitions, including LinkedIn and GitHub, further expanding the company’s portfolio. Hood is a vocal advocate for diversity and inclusion in the workplace, championing efforts to create a more equitable environment within Microsoft. Her leadership has earned her recognition as one of the most influential executives in the tech industry.

Joe Rogan is a multifaceted American entertainer known primarily for his work as a comedian, podcast host, and commentator. He gained widespread recognition through his immensely popular podcast, "The Joe Rogan Experience," which has featured in-depth conversations with a diverse array of guests, including scientists, celebrities, and politicians. Though not primarily known for literature, Rogan has contributed to the field with his thought-provoking discussions that often explore philosophical and intellectual ideas. Additionally, he has authored the book "Mastering the Rubber Guard," which delves into Brazilian Jiu-Jitsu techniques, showcasing his expertise in martial arts. Rogan's influence extends beyond traditional media, impacting contemporary discourse through his unique blend of humor, curiosity, and critical thinking.

Ray Dalio is the founder of Bridgewater Associates, one of the largest and most successful hedge funds in the world. He is also the author of the bestselling book Principles, where he outlines his philosophy on life, leadership, and investing. Ray is renowned for his unique approach to transparency, radical truth, and thoughtful disagreement within organizations. His insights into economics and investing have made him one of the most influential figures in the financial world. Dalio continues to be a thought leader in business, economics, and philanthropy.

Paul Bassat is an Australian entrepreneur and co-founder of SEEK, an online employment marketplace that revolutionized job searching in Australia and beyond. While not primarily known for contributions to literature, his impact on business and innovation has inspired numerous case studies and business books. Bassat has also been a prominent venture capitalist, co-founding Square Peg Capital, which supports tech startups globally. His influence extends into philanthropy, particularly in education and mental health. Bassat's career exemplifies the intersection of technology, business acumen, and social responsibility.

Barack Obama is the 44th President of the United States, serving from 2009 to 2017. As the first African American president, Obama’s leadership marked a historic moment in American history. His administration focused on healthcare reform, economic recovery from the Great Recession, and environmental policies. He is best known for the Affordable Care Act, as well as his efforts to expand civil rights and restore diplomatic relations with Cuba. Since leaving office, Obama has continued to engage in public life through his foundation, focusing on leadership development, civic engagement, and global issues.

Jon Stewart is an American comedian, writer, and former host of The Daily Show, where he gained fame for his satirical take on news and politics. Stewart transformed The Daily Show into a critical voice in American media, blending humor with hard-hitting commentary on political and social issues. After stepping down from the show, Stewart has continued to advocate for causes like 9/11 first responders and veterans' rights. He is also a filmmaker, directing the political satire film Irresistible. Stewart remains a significant figure in American culture, known for his wit, activism, and influence on political discourse.
Showing 8 of 19 related collections
“We often underestimate the power of our surroundings and how they shape our thoughts, feelings, and actions.”
Drunk Tank Pink
By Adam Alter
Discover a world of knowledge through our extensive collection of book summaries.