In 'The Power of Persuasion,' Robert Levine unravels the intricate mechanisms behind influence and manipulation in everyday life. Drawing on captivating psychology studies and compelling anecdotes, he reveals how our choices are often swayed without our awareness. Levine exposes the techniques used by advertisers, politicians, and even friends to guide our decisions, prompting readers to reflect on their own susceptibility. This eye-opening exploration challenges your understanding of free will and personal agency. Are you ready to discover the hidden forces that shape your thoughts and actions?
By Robert Levine
Published: 2006
"'The art of persuasion is not about manipulating others; it's about understanding the power of influence and using it to foster genuine connection and change.'"
"An engaging, highly readable survey of the sophisticated methods of persuasion we encounter in various situations. From television to telemarketing and from self-deception to suicide cults, Levine takes a hard look at all the ways we attempt to persuade each other--and how and why they work (or don't). . . . The next time you wonder what possessed you to pay $50 for a medallion commemorating the series finale of Friends, you'll know where to turn." --Slashdot.org "If you're like most people, you think advertising and marketing work--just not on you. Robert Levine's The Power of Persuasion demonstrates how even the best-educated cynics among us can be victimized by sales pitches." --The Globe and Mail "Levine puts [his] analysis in the service of his real mission--to arm the reader against manipulation." --The Wall Street Journal "This wonderful book will change the way you think and act in many realms of your life." --Philip Zimbardo former president, American Psychological Association
Showing 8 of 23 similar books
Naval Ravikant is an entrepreneur, angel investor, and philosopher, best known as the co-founder of AngelList, a platform that connects startups with investors. Ravikant is a prolific thinker and writer on topics such as startups, investing, and personal well-being, sharing his wisdom through essays, podcasts, and social media. He has invested in over 100 companies, including Uber, Twitter, and Yammer, making him one of Silicon Valley’s most successful angel investors. Ravikant is also known for his philosophical musings on wealth, happiness, and the meaning of life, which have garnered him a large and dedicated following.
Amy Hood is the Chief Financial Officer (CFO) of Microsoft, responsible for leading the company’s worldwide financial operations, including accounting, strategic planning, and treasury. Hood joined Microsoft in 2002 and became CFO in 2013, making her one of the most powerful women in tech. She has been a driving force behind Microsoft’s shift to cloud computing, helping to grow its Azure and Office 365 businesses, which have been key to the company's recent financial success. Hood is known for her analytical rigor and strategic thinking, often credited with streamlining operations and boosting profitability during her tenure. She has also played a critical role in Microsoft’s acquisitions, including LinkedIn and GitHub, further expanding the company’s portfolio. Hood is a vocal advocate for diversity and inclusion in the workplace, championing efforts to create a more equitable environment within Microsoft. Her leadership has earned her recognition as one of the most influential executives in the tech industry.
Anna Kendrick is an acclaimed actress and author, best known for her versatile performances in film and theater. She gained widespread recognition for her role in the "Twilight" series and earned an Academy Award nomination for her performance in "Up in the Air." In 2016, Kendrick expanded her creative repertoire by publishing her memoir, "Scrappy Little Nobody," which offers a candid, humorous look at her life and career. The book became a New York Times bestseller, showcasing her sharp wit and storytelling talent. Kendrick continues to influence both the entertainment and literary worlds with her engaging presence and authentic voice.
Barack Obama is the 44th President of the United States, serving from 2009 to 2017. As the first African American president, Obama’s leadership marked a historic moment in American history. His administration focused on healthcare reform, economic recovery from the Great Recession, and environmental policies. He is best known for the Affordable Care Act, as well as his efforts to expand civil rights and restore diplomatic relations with Cuba. Since leaving office, Obama has continued to engage in public life through his foundation, focusing on leadership development, civic engagement, and global issues.
Anthony Pompliano, also known as "Pomp," is a prominent entrepreneur and investor focused on the cryptocurrency and blockchain sectors. He co-founded Morgan Creek Digital, an investment firm dedicated to blockchain technology and digital assets. Pomp is also well-known for his popular newsletter, "The Pomp Letter," where he shares insights on finance, technology, and the future of money. As a prolific voice in the crypto community, he has appeared on multiple media platforms, including his own podcast, "The Pomp Podcast," where he interviews industry leaders and innovators. Through his writings and public engagements, Pompliano has significantly contributed to the broader understanding and adoption of digital currencies.
James Clear is the author of the bestselling book Atomic Habits, which focuses on the power of small habits and incremental improvements to achieve significant personal and professional growth. Clear’s writing blends insights from psychology, neuroscience, and productivity to provide practical strategies for building better habits. His work has helped millions of people create positive changes in their lives by focusing on the process rather than the outcome. James’s clear, actionable advice has made him a sought-after speaker and thought leader in the field of personal development.
Brian Cox is a Scottish actor and director, best known for his roles in films like Braveheart and Adaptation, as well as for his portrayal of media mogul Logan Roy in the hit HBO series Succession. Cox is renowned for his commanding screen presence and his ability to convey complex, often morally ambiguous characters. He has had a distinguished career in both film and theater, earning numerous awards, including a Golden Globe for his performance in Succession. In addition to his acting work, Cox is a vocal advocate for arts education and has been involved in various charitable initiatives. His longevity and versatility have made him a respected and influential figure in the entertainment industry.
Alfred Lin is a venture capitalist and partner at Sequoia Capital, where he focuses on investments in consumer internet, enterprise, and mobile companies. Lin is known for his early investments in companies like Airbnb and DoorDash, helping them grow into major global brands. Before joining Sequoia, Lin was an executive at Zappos, where he worked closely with CEO Tony Hsieh to develop the company’s innovative culture and customer service model. Lin’s expertise in scaling businesses and his strategic vision have made him one of the most respected venture capitalists in Silicon Valley.
Showing 8 of 12 related collections
“'The art of persuasion is not about manipulating others; it's about understanding the power of influence and using it to foster genuine connection and change.'”
The Power of Persuasion
By Robert Levine
Discover a world of knowledge through our extensive collection of book summaries.
Robert Levine is an accomplished author and writer known for his engaging and thought-provoking works. He has penned several notable books, including 'The World on Fire', 'The Need to Say No', and 'Tangled up in Blue', each showcasing his unique ability to weave complex narratives with a deep understanding of human emotion. Levine's writing style is characterized by its lyrical quality, rich imagery, and insight into the nuances of personal and social dilemmas. His works often explore themes of identity, resilience, and the intricate relationships that define our lives, earning him acclaim from both critics and readers.
Key information about the book.
Support local bookstores: BookShop gives a portion of each sale to independent bookshops!
In "The Psychology of Money," Morgan Housel unravels the complex relationship between our emotions and financial decisions. Through captivating anecdotes and profound insights, he reveals that wealth isn't just about numbers, but about behavior and mindset. The book challenges conventional wisdom, urging readers to understand the subtle psychological forces that influence our spending and saving habits. Housel's reflections highlight the power of patience, humility, and a long-term perspective in building true financial success. Prepare to rethink everything you thought you knew about money and its role in your life!
In "Nudge," behavioral economists Richard Thaler and Cass Sunstein unveil the subtle art of influencing choices and shaping outcomes without restricting freedom. They explore how small, seemingly insignificant changes in the way options are presented can lead to drastically improved decisions in health, finance, and overall happiness. With compelling real-world examples and engaging insights, the authors demonstrate how understanding human psychology can empower individuals and policymakers alike. Dive into a world where choice architecture transforms lives and reshapes society's approach to welfare. Discover the hidden nudges that could change everything about the way we choose!
In "Influence: The Psychology of Persuasion," renowned psychologist Robert Cialdini unveils the hidden forces that drives our decisions. Through captivating anecdotes and groundbreaking research, he introduces six key principles of persuasion that shape everyday interactions. From the power of reciprocity to the allure of authority, Cialdini reveals how marketers, salespeople, and even friends subtly manipulate our choices. As you navigate the complexities of influence, you'll discover how to recognize and harness these tactics for your own benefit. Prepare to question your instincts and master the art of persuasion—are you ready to see behind the curtain?
Love and Logic Magic for Early Childhood reveals transformative parenting techniques that cultivate responsibility and independence in young children. With a blend of humor and practical strategies, the authors empower parents and educators to create nurturing environments where kids thrive. Discover how to turn everyday challenges into opportunities for growth, enhancing both discipline and connection. This engaging guide offers insightful stories and easy-to-implement tips that promise to make raising little ones not just effective, but also enjoyable. Unlock the secrets to raising happy, well-adjusted children who feel equipped to tackle life’s challenges!
In 'Never Split the Difference,' former FBI hostage negotiator Chris Voss shares powerful negotiation techniques that can be used in daily life. Drawing from his high-stakes experiences, Voss reveals strategies to gain the upper hand without compromising. From tactical empathy to mastering the art of listening, readers learn how to create win-win situations. This book challenges conventional negotiation wisdom, proving that emotional intelligence is as important as logic. Discover how understanding human psychology can transform your approach to negotiations and lead to extraordinary results.
In 'Can Love Last?', Stephen A. Mitchell explores the evolving nature of romantic love through the lens of both psychology and personal narratives. He delves into the factors that challenge lasting relationships, unraveling the mysteries of passion, intimacy, and attachment. With poignant insights and compelling stories, Mitchell examines whether love can truly endure the test of time. The book invites readers to reflect on their own experiences with love and commitment, making it a thought-provoking journey into the heart of relationships. Will you find the answers to keeping love alive, or is it destined to fade?
In '12 Rules for Life', psychologist Jordan B. Peterson distills life lessons from psychology, philosophy, and mythology into twelve profound principles for personal growth. Each rule invites readers to confront the chaos of existence and embrace responsibility, guiding them toward meaning and order. Peterson's compelling narratives and incisive insights challenge conventional wisdom, urging self-reflection and accountability. As readers navigate through the complexities of life, they discover how to build a stable foundation for themselves and their communities. This thought-provoking book promises to provoke deep contemplation and inspire transformative change.
In 'Mistakes Were Made (but Not by Me)', Carol Tavris and Elliot Aronson explore the psychological mechanisms of self-justification and the often-unconscious ways we avoid admitting our wrongs. With compelling examples from history, psychology, and personal anecdotes, the authors reveal why people, from individuals to large organizations, refuse to accept accountability. This thought-provoking book challenges readers to confront their own biases and the cognitive dissonance that influences decision-making. Will you choose to embrace the discomfort of acknowledging your mistakes? Dive into this enlightening read and discover the profound impact of accountability on personal growth and relationships.