In 'The Art of the Long View,' Peter Schwartz unveils the power of scenario planning as a crucial tool for navigating uncertainty and complexity. He challenges conventional ways of thinking and encourages readers to envision multiple futures rather than relying on a single prediction. Through compelling anecdotes and practical insights, Schwartz illustrates how organizations can use strategic foresight to anticipate change and seize opportunities. This book not only equips leaders with the skills to envision diverse possibilities but also inspires them to embrace a sense of agency in shaping their destinies. Dive into this thought-provoking exploration that promises to change the way you perceive the future!
By Peter Schwartz
Published: 1996
""The future is not something we enter; the future is something we create.""
What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life—bottom-line numbers, for instance—but the intangibles: our hopes and fears, our beliefs and dreams. Only stories—scenarios—and our ability to visualize different kinds of futures adequately capture these intangibles. In The Art of the Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the "scenaric" approach, giving you the tools for developing a strategic vision within your business. Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG&E, and the International Stock Exchange.
Peter Schwartz is a distinguished author and futurist renowned for his insightful explorations into technology and its implications for society. He co-founded the Global Business Network (GBN), where he was instrumental in developing pioneering tools for scenario planning and strategic foresight. Schwartz is best known for his influential books, including "The Art of the Long View," which emphasizes the importance of long-term thinking in decision-making, and "Inevitable Surprises," where he examines the unpredictability of future events. His writing style merges analytical rigor with compelling narratives, making complex ideas accessible to a broad audience. Schwartz continues to shape discussions around innovation and sustainability through his engaging lectures and thoughtful publications.
Key information about the book.
Support local bookstores: BookShop gives a portion of each sale to independent bookshops!
In "The Innovator's Dilemma," Clayton Christensen unveils the paradox that drives successful companies to failure: their own success. He reveals how disruptive innovations, initially dismissed as inferior, can upend industry giants if they fail to adapt. With compelling case studies, Christensen illustrates why even the most formidable businesses can be blind to emerging threats. This thought-provoking exploration challenges leaders to rethink their strategies and embrace radical change. Are you ready to discover the hidden forces that could make or break your industry?
In "EntreLeadership," Dave Ramsey merges the worlds of entrepreneurship and leadership, revealing how to ignite a thriving business culture fueled by passion and purpose. With practical insights and real-world examples, he navigates the reader through the critical intersection of vision and execution. From building strong teams to mastering financial stewardship, Ramsey outlines a roadmap to combat challenges and harness opportunities. Each chapter pulses with motivation, urging leaders to embrace their role as catalysts for change. Unlock the secrets to leading with integrity and effectiveness, and transform your business into a legacy that lasts!
In "The Infinite Game," Simon Sinek challenges conventional thinking about competition and success, urging us to shift our mindset from short-term victories to long-term impact. He introduces the concept of the "infinite game," where the goal is not to win but to keep playing and evolving. Through compelling stories and insightful examples, Sinek illustrates how ethical leadership and resilience can foster innovation and collaboration. This paradigm shift not only applies to business but also to our personal lives, inviting readers to consider what truly matters in their journeys. Are you ready to embrace an enduring approach that transcends the finite battles of life?
In 'Good to Great', Jim Collins explores what it takes for companies to surpass mediocrity and achieve enduring greatness. Through rigorous research, he identifies key principles that distinguish successful businesses from their less successful counterparts. The book introduces the concept of the "Hedgehog Concept" — a simple, yet profound idea that lies at the heart of each great organization's success. Readers will be fascinated by the surprising findings on leadership, discipline, and cultural alignment that drive greatness. This insightful guide challenges conventional wisdom and offers transformative lessons that can be applied to any endeavor.
In "How Google Works", Eric Schmidt and Jonathan Rosenberg unveil the inner workings of one of the world's most innovative companies. Delving into the intersection of technology, business strategy, and culture, they explore how flexibility and creativity fuel Google's success. The authors share insider anecdotes and pivotal lessons about fostering collaboration and embracing change in a fast-paced digital landscape. You’ll discover the vital role data plays in decision-making and how to cultivate a "smart creatives" mindset. Prepare to be inspired by the blueprint of a company that has revolutionized not just the tech industry, but the very way we navigate information itself.
In "Blue Ocean Shift," W. Chan Kim and Renée Mauborgne unveil a groundbreaking strategy for businesses to escape the fierce competition of saturated markets. They introduce the concept of creating "blue oceans"—untapped markets ripe for innovation and growth. Through compelling case studies and practical tools, the authors guide readers on how to shift from a crowded space to a serene ocean of opportunity. This transformative approach empowers organizations to reimagine their future, fostering creativity and collaboration. Dive into this essential read and discover how to chart your own course to success in uncharted waters!
In 'Steal Like an Artist,' Austin Kleon unveils the unconventional art of borrowing ideas, encouraging readers to embrace creativity by stealing from the world around them. He argues that all creativity is derived from influence, and shares ten transformative principles to unlock your creative potential. Through witty anecdotes and practical advice, Kleon inspires you to find your own voice while respecting the influences that shape you. This isn't just a book for artists; it's a manifesto for anyone seeking to break free from the confines of originality. Discover how to turn your unique experiences into a masterpiece by learning to remix and reinvent!
In 'Built to Last,' Jim Collins and Jerry I. Porras unveil the secrets behind the enduring success of visionary companies. Through thorough research and compelling anecdotes, they identify key characteristics that distinguish these organizations from their competitors. The authors challenge traditional business thinking and reveal how a solid foundation of core values can drive long-term profitability and resilience. Readers are invited to explore how these principles can be applied to both businesses and personal endeavors. Prepare to rethink everything you know about entrepreneurial longevity!
Showing 8 of 30 similar books
Alex Lieberman is the co-founder and executive chairman of Morning Brew, a media company that delivers engaging business news. Under his leadership, Morning Brew has grown to reach millions of subscribers, becoming a significant player in modern business journalism. Lieberman is also known for his insightful commentary on entrepreneurship and media trends. His work has significantly influenced the way business news is consumed by younger audiences. Beyond Morning Brew, Lieberman frequently writes and speaks about the intersection of media and technology, further cementing his role as a thought leader in the industry.
Marc Andreessen is an American entrepreneur, software engineer, and venture capitalist, best known for co-creating the Mosaic web browser, the first widely-used web browser, and co-founding Netscape. Andreessen is also the co-founder of Andreessen Horowitz, one of Silicon Valley’s most prominent venture capital firms, where he invests in groundbreaking technology companies like Facebook, Airbnb, and Coinbase. He is a thought leader on the impact of technology and innovation, often sharing his views on the future of the internet and startups. His contributions to the development of the web and the tech ecosystem have made him one of the most influential figures in technology.
Drew Houston is an accomplished American entrepreneur best known for co-founding Dropbox, a widely-used cloud storage service, in 2007. As the CEO, he has led the company to serve millions of users worldwide and become a key player in the tech industry. Although not primarily known for literature, Houston has shared his entrepreneurial insights and experiences through various interviews and public speaking engagements, offering valuable lessons to aspiring business leaders. His work has significantly influenced the way people and organizations manage and share digital content. Houston's innovative vision continues to shape the future of cloud computing and digital collaboration.
Ann Handley is a renowned digital marketing pioneer and a Wall Street Journal bestselling author. She is the author of "Everybody Writes," a seminal guide on creating compelling content, and co-author of "Content Rules," which outlines effective content marketing strategies. As the Chief Content Officer at MarketingProfs, she has significantly influenced modern marketing practices. Handley is also a highly sought-after keynote speaker, known for her insights on digital content and marketing trends. Her work has empowered countless marketers to elevate their content creation and strategy efforts.
Aaron Levie is the co-founder and CEO of Box, a cloud content management platform that revolutionized how businesses manage and collaborate on content. He launched Box in 2005 while still a college student, and the company rapidly grew into a leader in the cloud storage industry. Levie is known for his innovative, forward-thinking approach to enterprise software and for pushing the boundaries of digital transformation. Under his leadership, Box went public in 2015 and continues to evolve with new technologies and partnerships. He is a strong advocate for cloud-first business strategies and frequently shares his insights on the future of work and the digital workplace. Levie is also a prolific speaker and writer, often discussing technology's role in the modern economy. His energetic and witty personality has made him a popular figure in Silicon Valley and beyond.
Austin Rief is a prominent entrepreneur and writer, best known as the co-founder and COO of Morning Brew, a leading business newsletter that simplifies news for modern professionals. Under his leadership, Morning Brew grew its subscriber base to millions, becoming a staple in the daily routines of business enthusiasts. Rief's innovative approach to media and content delivery has earned him recognition in the entrepreneurial community. He frequently shares insights on business growth and digital media through various platforms. His contributions have significantly influenced how business news is consumed by younger audiences.
Bill Gates, co-founder of Microsoft Corporation, is a pioneering figure in the tech industry, having played a key role in the personal computer revolution. His work at Microsoft, particularly the development of Windows, transformed software and computing globally. Beyond his technology contributions, Gates is also a prolific author, with notable works such as "The Road Ahead" and "Business @ the Speed of Thought," which offer insights into the future of technology and business. Additionally, his philanthropic efforts through the Bill & Melinda Gates Foundation have had a profound impact on global health, education, and poverty. Gates continues to influence both technology and literature with his forward-thinking perspectives and innovative ideas.
Alfred Lin is a venture capitalist and partner at Sequoia Capital, where he focuses on investments in consumer internet, enterprise, and mobile companies. Lin is known for his early investments in companies like Airbnb and DoorDash, helping them grow into major global brands. Before joining Sequoia, Lin was an executive at Zappos, where he worked closely with CEO Tony Hsieh to develop the company’s innovative culture and customer service model. Lin’s expertise in scaling businesses and his strategic vision have made him one of the most respected venture capitalists in Silicon Valley.
Showing 8 of 13 related collections
“"The future is not something we enter; the future is something we create."”
The Art of the Long View
By Peter Schwartz
Discover a world of knowledge through our extensive collection of book summaries.