In '11 Rules for Creating Value In #SocialEra', Nilofer Merchant unveils transformative principles for thriving in a connected world. She argues that conventional business strategies no longer suffice, and offers groundbreaking insights on harnessing collective intelligence. The book is a call to action for leaders to embrace transparency and collaboration in fostering innovation. Through engaging anecdotes and practical strategies, Merchant reveals how anyone can create value in today's social landscape. Will you abandon old paradigms and unlock the potential of the #SocialEra?
By Nilofer Merchant
Published: 2012
"In the Social Era, value is co-created, not dictated; it thrives on the connections we nurture, reminding us that our collective intelligence is far more powerful than any individual insight."
The era of social technologies provides seemingly endless opportunity, both for individuals and organizations. But it's also the subject of seemingly endless hype. Yes, social tools allow us to do things entirely differently-but how do you really capitalize on that?In 11 Rules for Creating Value in the Social Era, the newest in Harvard Business Review's line of digital books (HBR Singles), social strategist and insightful blogger Nilofer Merchant argues that "social" is much more than "media." Smart companies are letting social become the backbone of their business models, increasing their sp.
Nilofer Merchant is an acclaimed author and thought leader known for her insightful exploration of business and leadership. She has written several notable works, including "The Power of Onlyness" and "11 Rules for Creating Value in the #New Economy". Merchant's writing style blends practical business advice with personal narrative, encouraging professionals to embrace their unique perspectives and contributions. Her insights have made her a sought-after speaker and consultant, inspiring organizations to foster innovation and creativity.
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“In the Social Era, value is co-created, not dictated; it thrives on the connections we nurture, reminding us that our collective intelligence is far more powerful than any individual insight.”
11 Rules for Creating Value In #SocialEra
By Nilofer Merchant
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